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Before hiring UI/UX designers, it is best for recruiters or employers to know more about the kind of developer that you are looking for. This comprehensive article for hiring UI/UX designers will answer questions that you might have or may encounter when you hire the best UI/UX designer.
For businesses, understanding the role and difference between UI and UX can help identify if you do need to hire a UI/UX designer and help guide you in finding a good candidate.
Let us first define UI. Short for User Interface, UI is primarily concerned with all the elements that a user may use or interact with a digital service or product. It’s a wide field integrating the elements of content, form, and behaviour.
The role of a UI designer is to create visually appealing and engaging interfaces that will attract users and help them navigate through the site. A UI designer must ensure that your business’ brand must be effectively translated into your software product or service.
On the other hand, UX, which stands for User Experience, is concerned with enhancing a customer’s experience by improving the interaction between the customer and a product. They research, develop, build prototypes and test their work to create an engaging experience for the end user.
Ultimately, it is a complex and challenging role as they act more than just as a designer but also somewhat as a project manager and marketer.
While both are involved with designer interactions between the product and the user, the two differ in the fact that UX focuses on macro-interactions, such as the overall features of a product, while UI deals with the micro-interactions or the specifics of a certain feature.
If you’re still confused about UI and UX, here’s a helpful guide that differentiates these two, as well as explaining their dynamics with each other.
For businesses, hiring skilled UI/UX designers can help boost your product’s engagement, visuals, and popularity with your users or customers. Hiring a UI/UX designer can give your business the following advantages:
Make your brand stand out
Due to the millions of websites and applications that are in the market right now, it is crucial for businesses to set themselves apart from the competition and make their product or services stand out. By hiring a UI/UX designer, businesses can create a unique and interactive web and mobile interface that showcases a business’ brand and that appeals to a business’ target audience.
Attract and retain potential customers
By studying what the target audience wants, UI/UX designers can come up with designs and features that attract or satisfy a certain market’s standards. This helps businesses attract a wider audience and increase the chances of finding potential customers and retaining them.
Generate more sales
Since your customers will mainly interact with your website or application, it is important that your interface reflects the brand and solves the users’ needs. The more your brand can be exposed online, the more it can generate traffic and attract potential customers which in turn will help generate more sales and revenue.
When hiring UI/UX designers, one must carefully take a look at their knowledge and expertise in developing good user interface and good user experience. Aside from finishing a degree in Computer Science, Multimedia Arts, IT or other related tech and web and mobile design degrees, here are must-have UI/UX designer skills that you should look for:
Understanding and experience in UX research
While an interface may seem to only be concerned on the visuals of a website or application, it also concerns itself with the needs and wants of a certain target market. As such, great researching skills are necessary to determine and plan out a design that caters to the behaviour and personality of a business’ target market.
A wireframe is referred to as a blueprint for each screen of an interface and is created to show how an interface would work. It consists of all the possible elements and features needed on every page. It is often illustrated in grayscale using lines and boxes.
UI/UX designers must know how to create prototypes in order to test an interface’s functionality. Prototyping allows UI/UX designers to ensure that the system and the end user’s goals function well before finally starting a project. Good UI/UX designers would know how to effectively and quickly create prototypes.
Since design is a highly visual medium, UI/UX designers must be able to incorporate eye-catching design with functionality to better attract and engage with the end users. As such, they must have a good understanding of key visual communication concepts such as colour, layout, icons, typography, images, and design theory.
Knowledge and experience in coding
Strong communication and collaboration
These are key soft skills that you must look for when hiring UI/UX designers. Since UI/UX designers will have to closely work with the front-end developers and other members of the team, these are also must-have qualities to look for.
How much would it cost to hire UI/UX designers? We give a quick comparison of the different rates from four major countries. Rates are based on figures from ITJobsWatch, ZipRecruiter, Neuvoo, and PayScale.
|Average UI/UX Designer Annual Salary||Average UI/UX Designer Hourly Rate|
|United Kingdom||GBP 47,500||GBP 20|
|United States||USD 86,740||USD 42|
|Canada||CAD 78,000||CAD 40|
|Australia||AUS 72,422||AUS 50|
The high costs of hiring local UI/UX designers have resulted in businesses preferring to hire offshore instead. By hiring UI/UX designers offshore, businesses can reduce overall costs, and ultimately, grow their company. However, just like with any business partnership, finding the right outsourcing partner is necessary for a successful IT outsourcing experience.
One of the leading reliable outsourcing providers in the UK, the US, and abroad, Cloud Employee provides companies of all sizes and across industries a low-risk and affordable outsourcing solution. With us, hiring offshore UI/UX designers have now been made more accessible through our cost-effective offshore rates.
For more information about how much it would cost to hire UI/UX designers offshore, here’s an insightful guide about the standard offshore developer rates from various outsourcing locations.
After posting for job ads, the next phase to hiring UI/UX designers is to properly evaluate their technical capabilities. To hire the best UI/UX designers, here are two interview methods that you can try.
Ask UI/UX candidates to discuss their most recent project
Require the candidates to discuss or illustrate how they developed their most recent application or project. By doing this, recruiters can determine two important aspects:
1) Recruiters can determine if a candidate indeed has the knowledge and experience he or she claims. Can the UI/UX designer explain the project in detail? Does the UI/UX designer know the different stages of UI/UX development? This will also give recruiters insight into how involved a candidate was in this project.
2) Recruiters can also see if a candidate possesses strong communication skills. As with any developer, these soft skills are important especially when they need to work with a team. Can the candidate clearly explain technical ideas? Would someone with no technical background understand it? Communication skills would be a very crucial skill to look for especially if you are looking to hire senior UI/UX designers who will be leading a team.
Conduct technical exams
It may come as a surprise that not every company runs technical exams when hiring UI/UX designers. However, every company should be able to conduct their won technical exams, to thoroughly assess candidates.
If your company does not know how to go about conducting these technical tests, you may use a free or paid online tests. When you want to hire the best UI/UX designers, look for someone who is not only adept in UI and UX development but also one who has strong creativity and critical thinking skills.
If a formal technical test isn’t possible, have candidates write 2-3 sample codes (consisting 5-10 lines of code) instead. This much could already be providing insight into a UI/UX designers expertise in the platform as well as their critical thinking abilities.
To give you an idea of preparing for a technical exam, here are sample coding tests as a reference. The examples below will be using HTML, one of the three main programming languages UI/UX designers should know.
Q: Give a sample HTML code structure.
<!DOCTYPE html> <html> <head> <title>The title of your page</title> <meta charset="UTF-8"> <meta name="description" content="A description of your page"> </head> <body> <h1>Welcome to my website!</h1> <p>This is where I'll put some content :)</p> </body> </html>
Q: How do you create a nested webpage in HTML?
<!DOCTYPE html> <html> <body> <h2>HTML Iframes example</h2> <p>Use the height and width attributes to specify the size of the iframe:</p> <iframe src="https://www.javatpoint.com/" height="300" width="400"></iframe> </body> </html>
At Cloud Employee, we bridge the gap between global startups and top-notch offshore developers. As a UK-managed IT outsourcing firm, we help you hire offshore UI/UX designers hassle-free with our simple recruitment process.
To start hiring with us, simply submit your requirements such as years of experience, required skills, and so on. Our dedicated team will then forward a shortlist of candidate CVs to you; from this list, you choose who moves on to interviews. We also offer free technical tests to ensure that the UI/UX designer you get fits your requirements.
Upon hiring, your offshore UI/UX designer will work during your business hours, reporting directly to you. They also use your tools and standards, making them an effective extension of your in-house team.
Meanwhile, Cloud Employee provides your offshore UI/UX designer with modern workspaces and facilities equipped with up-to-date hardware and software and fast internet connection. We also handle payroll, taxes, licensing requirements, and HR tasks so you can focus on managing and growing your business.
Recommended for companies who plan to outsource their UI/UX, the dedicated hiring model is a popular outsourcing model that allows outsourcing parties to have close control over the hiring process. As a result, the model minimises communication issues usually faced when outsourcing UI/UX designers.
Aside from this, one of the model’s main benefits is its flexibility. Companies who outsource UI/UX designers can easily scale their offshore team or business at any point during a project’s development. Because of this, companies now have freedom over long-running contracts.
This model is highly suitable for teams or companies that:
Integrating the advantages from the dedicated hiring model and Cloud Employee’s nearly 20 years of industry knowledge and experience in IT outsourcing, our dedicated team offers businesses from startups to huge tech firms around the world with a low-risk and affordable solution to hiring developers.
Cloud Employee’s unique dedicated developer model has been modified to adapt to the needs of modern businesses. Our team has minimised the long recruitment process, allowed productive working practices, and closed the tech talent gap—all for a cost-effective industry rate. Indeed, Cloud Employee takes pride in the fact that our business model can help solve the businesses’ tech hiring needs.